A system, not a pep talk.
Every coaching engagement follows the Solo SaaS Flywheel, a repeatable framework for going from idea to paying customers. Your sessions are structured around whichever phase you're in right now.
The Solo SaaS Flywheel
A repeatable system for bootstrapped founders to go from idea to paying customers. Each phase builds on the last, creating compounding momentum.
Find your why
Get clear on the problem you want to solve, who you’re solving it for, and why you’re the right person to build it.
Validate
Talk to real people. Get signal on what they need, what they’ll pay for, and why.
Craft your offer
Turn what you learned into something clear, priced, and easy to say yes to.
Build
Ship the smallest version that solves the core problem. No feature bloat, no premature polish.
Grow
Build a repeatable way to reach the right people and start earning revenue.
Compound
Systematize what’s working. Cut what isn’t. Make the flywheel spin faster.
Your coaching sessions focus on whichever phase you're in right now. We don't skip ahead, and we don't waste time on things that don't matter yet.
From first call to first customers.
Book a Free Coaching Call
Pick a time that works. You’ll share what you’re building, what you’ve tried, and where you feel stuck. I’ll help you identify your phase, name the real bottleneck, and leave with a clear plan for the next 7 days. If we’re not a fit, you still leave served.
Free. 45 minutes.
Work together
If we decide to keep going, we meet biweekly for focused 45-minute coaching sessions. Between calls, you have async Slack access for quick decisions and pressure-testing. Every session follows the flywheel: we identify what phase you’re in, what your one priority is, and what to ignore.
Earn your first revenue
We turn real customer signal into a clear offer, tight positioning, and a repeatable way to get in front of buyers. You stop guessing and start moving toward your first paying customers with confidence.
Coaching for solo founders
What's included
- Biweekly coaching calls (45 min)
- Async Slack support between sessions
- Solo SaaS Flywheel Phase Finder
- Custom 14-day action plans after every call
- A clear list of what to ignore this sprint
- ICP definition and outreach message writing
- Customer interview coaching
- Offer design and positioning support
No contracts. Cancel anytime.
In exchange for founding member pricing, I ask for honest feedback and a case study when you hit your first milestone.
Common questions about coaching
Ready to stop guessing?
Book a Free Coaching Call. 45 minutes. You'll leave with clarity on what phase you're in and a clear plan for the next 7 days, whether we work together or not.